Accolades and Mentions
Accolades and Mentions
We love the work we do! It turns out we’re not alone. Here are some of the latest awards and recognition we’ve received.
Everywhere Agency wins three American Marketing Association AMY awards. Winning in the categories for best multicultural advertising, best entertainment marketing, and best entertainment marketing for a TV series. Gaining recognition for client campaigns with UP TV, Kelley Blue Book, and Macy's.
We’re making headlines! Get a closer look at Everywhere Agency through the interviews we’ve given and the write-ups that include our perspectives.
Working in quarantine poses unique challenges for communicators. PRNEWS scoured the web and polled the PRNEWS community for favorite internal and external digital communications tools amid the crisis.
Danica featured among 15 contributors to Forbes Agency Council explain how to craft social media posts that engage followers and, as a result, remain at the top of their feeds for a longer time.
Social Shake-Up senior content leader Sophie Maerowitz asked Kombol about measuring influencer effectiveness and the future of influencer marketing, among other topics. Kombol believes measurement will grow in importance as brands seek to prove the effectiveness of influencers. Kombol's edited responses are below.
There's no question that content marketing is among the most viable methods for businesses to plan and execute their marketing strategies. Here are a few trends experts believe are just around the corner.
Some agencies develop a creative process that inadvertently leads to a sub-par final product. Here are some common mistakes agencies make with their creative process, and how they can seek to fix those problems. Danica featured in "15 Mistakes Agencies Make In Their Creative Content Process (And How To Fix Them)"
With so many marketing channels available, it’s essential that organizations only invest in channels that actually prove their worth. Here's where to put your advertising money this year for optimal results. Danica featured in "Making The Most Of This Year's Advertising Budgets: 15 Expert Tips"
A recent Wall Street Journal article, citing reduced engagement and featuring several brand marketers who are disappointed with their return on influencer investment, has us asking: Has the influencer marketing bubble burst? Danica gives her insights here.
15 members of Forbes Agency Council, including Danica, share some of the key items brands should check off when revamping their sales funnel to carry out the process successfully.
For companies looking at video marketing to aid their campaigns, Danica and 12 experts from Forbes Agency Council offer insight into what strategies work best to ensure success.
The Social Shake-Up interviewed Danica Kombol, CEO of Everywhere Agency and founding board member of the IMA, to learn more about how the organization intends to “help establish parameters and guardrails for this growing and changing industry,” per the official release.
Danica, among others Forbes Agency Council members look at several methods for combining SEO with social media to produce a seamless marketing campaign that leverages the benefits of both systems.
"A common phrase I hear: 'You really are EVERYWHERE!' Indeed I travel, lots, and I actually love it. However truth? I didn't always "love" extreme business travel so I adopted a few survival tactics. Here I am on CNN sharing my road warrior tips!"
If you are too short-staffed during the summer months, work can start to pile up. Danica gives her advice with other Forbes Agency Council members on managing employees' work when they’re gone.
Definitions aside, there’s little doubt about the importance of influencers. A new survey from PR News and Meltwater, a media intelligence company, found overwhelming support for the use of influencers. Danica weighs in on the results.
With all of the buzz around influencer marketing, it’s easy to forget that sometimes your most influential partners are right in your own back yard. Check out Danica's featured post asking, "Why Aren’t You Leveraging Internal Brand Ambassadors in Your Marketing?"
Danica weighs in on the foundations of building a community for your brand via social media, explaining that, “Communities come together around a need, a cause or interest... Self-serving communities never work”. Read more!
Recent attention around nano-influencers has marketers acting like it's the newest thing since sliced bread. Check out Danica's featured post on "Why You Need Nano-Influencers Now."
Danica contributed as a guest blogger to give her thoughts on why influencer marketing is not only perfect for consumer brands who are selling products, but "it’s also equally powerful for health and community organizations who are trying to influence opinion or educate consumers."
Danica speaks to the benefits of allowing fur friends at the office. Read the article to see why supporting canine camaraderie goes far beyond their cuteness and stress-relieving tendencies.
When it comes to influencer and social media marketing, we know a thing or two and are always eager to share the insights we’ve gained through evolving with the industry since 2009.